A portfolio is one of the most important pieces of work for every web developer or freelancer. Several companies and organizations will use this to assess their candidate based on experience, skills, and educational background before they can be hired. Before heading to some simple steps in creating a portfolio, let us try to understand what a portfolio is all about.

What Is A Portfolio

A portfolio refers to a collection of web applications, websites, and other digital projects that showcase a developer’s creativity, skills, and expertise, and in designing and developing for the web. A web developer’s portfolio helps serve as a professional guide of their work to potential clients, collaborators, or employers.

How to build a strong portfolio that will get you hired as a web developer

  1. Samples of Web Applications and Websites: This could range from simple static websites to complex dynamic web applications. Each project should demonstrate the developer’s skills, and ability not only to create responsively but also user-friendly, and visually appealing experiences.
  2. Client Testimonials or Feedback: Including testimonials from past clients or users who have interacted with the developer’s projects can add credibility and provide social proof of their skills and professionalism.
  3. Description and Details: In each project, there should be a description that outlines the roles of the developers in the project, the material used (technologies used), and any other challenges overcome during development. Providing more information will help strengthen the projects.
  4. Design Skills: A captivating portfolio may also highlight the developer’s design skills, such as their ability to create appealing layouts and appropriate color schemes.
  5. Technologies and Tools: Web developers should list the technologies,  frameworks, programming languages, and tools they were used for each project. This will however help to showcase their technical proficiency and familiarity with industry-standard tools and practices.
  6. Contact Information: Lastly, a portfolio typically includes contact information or a way for clients or employers to reach out to the developer for inquiries or job opportunities.

Where and How to showcase your portfolio

Showcasing your portfolio will involve several key steps to ensure that it captures attention and effectively communicates your skills and expertise. Below is a guide on where and how to showcase your portfolio:

  1. Choosing the Right Platform: Decide on the platform where you will host your portfolio. Options include portfolio hosting platforms (such as Quora, Behance, Blogger, or GitHub Pages), personal websites, or other specialized portfolio builders like Adobe Portfolio.
  2. Selecting Your Best Work: Fill your portfolio to include your strongest and most representative projects. Quality also matters more than quantity as far as digital knowledge is involved, so it is best to focus on showcasing a few pieces rather than bringing very large projects to visitors.
  3. Organizing Your Projects: Organize your projects clearly by categorizing them by type (e.g mobile apps, web development, web design) or by industry (e.g healthcare, e-commerce, education) to make it easier for visitors to navigate and find what they are looking for.
  4. Providing quality Context: Provide context about the problem you were solving, your role in each project, the technologies you used, and any challenges been faced during the development. This will help visitors understand the level of your work and the value you bring to projects.
  5. Visual Presentation: The visual presentation of your portfolio is also very important. Start by using high-quality images, videos, and screenshots to showcase your work effectively. Ensure that your portfolio is visually appealing, clean, and consistent with your branding.
  6. Highlighting Your Skills and Expertise: In addition to your projects, highlight your expertise, skills, and any certifications or achievements so far. This could include skills in specific frameworks, programming languages, and design tools
  7. Testimonials and Social Proof: Adding testimonials from clients, colleagues, or past users who have worked with you or used your products/services will be a good option as well. This will add credibility and reassure visitors about your capabilities and professionalism.
  8. Optimize your content for Mobile and SEO: Make sure that your portfolio is mobile-friendly and optimized for Search Engine Optimization (SEO). Many visitors may access your portfolio from different device screens like mobile devices, laptops, tablets, and desktops, so it is important to provide a good experience across all devices. Lastly, optimizing your portfolio for Search Engine Optimization (SEO) can help potential clients or employers find you through online searches on the web.
  9. Promote Your Portfolio: As soon as you are live with your portfolio, promote your portfolio through online communities, professional networks, and social media profiles. Actively share updates about your projects at all times and engage with others in your industry to increase visibility and attract potential opportunities.

What are clients or companies looking for in a web developer portfolio??

Many clients or companies are looking for a web developer’s portfolio with specific key elements that will demonstrate the developer’s experience, and skills toward a particular product. Below are some factors that are usually considered.

  1. Experience: All clients or companies will go through a developer portfolio to ensure they have the necessary experience similar to the project at hand. These clients or companies go in search of projects similar to their industry, technical requirements, and objectives.
  2. Quality of work: Clients will assess the quality of the developer’s work based on certain factors like user experience, visual design, and functionality. They will want to see a clean, professional-looking design with well-executed functionalities.
  3. Problem-solving abilities: All clients are highly interested in witnessing how a developer will approach a problem and bring out positive solutions in solving the problem. They will search for evidence of critical thinking, ability to overcome challenges, and creative problem-solving during a project
  4. Attention to detail: All companies or businesses would like to work with a developer who pays attention to details working towards the progress of the company. Some companies may also check the quality of the code, how clean, its performance on optimization, etc.
  5. Technical skills: Clients or companies will search for evidence of expertise and technical skills in frameworks, programming languages, and others. Having a developer who can be able to implement the solutions effectively
  6. Client satisfaction: Different companies or clients will like to see reviews, testimonials, or feedback from past clients or employees proving that the developer can track records of delivering excellence by meeting up with the customer’s expectations.
  7. Innovation and creative solutions: Clients look for developers who can provide them with creative solutions and innovation, one who can bring out a lot from a small piece of idea.
  8. Communication and collaboration skills: Communication is also very important and this is why clients make sure the developer can communicate effectively with clients, stakeholders, and team members for a better resource.
  9. Willingness to continue learning: Companies are also willing to make sure you are ready to go beyond what you have now, taking courses, and participating in competitions, open-source contributions, and conferences.

How and why hire a freelancing to create a portfolio for you

There are several reasons why you should hire a freelancer to create a professional portfolio for you. As a developer, many tasks come to mind, and concentrating on them all at the same time is quite stressful. However, hiring a freelancer will only take close to 15 minutes for you to send all your information and probably make more business plans with the freelancer on hire be it for the short term or on contract. This also helps the developer to concentrate on other things knowing that he has relief apart of the task.

Why Hire A web Developer

The world today is made up of digital knowledge ranging from content writing, graphics design, digital marketing, etc, the demand for web developers is very high because they play the majority of roles as far as the web is involved. Getting a web developer might be the greatest investment you or your company has ever made. A developer is known for one or more of the below roles

What Makes a Web Developer so unique?

A developer should be able to specialize in different programming fields, be ready at all times when a project arises, and be creative at times of need. Below are some key points about web developers;

  • Responsive Designs
  • Cost-effectiveness
  • Search Engine Optimization (SEO)
  • Accessibility
  • Security and Maintenance
  • Technical proficiency and expertise
  • Analytics and data-driven insight
  • Customization and uniqueness

All but many more of the above are highly responsible for the uniqueness of a web developer so if you are planning to become a web developer as well then you will need to put into consideration some major key factors above.